Ethics Impartiality and objectivity ? Privacy and public

Ethics is a branch of
philosophy that deals with systemising, defending and recommending concepts of
right and wrong conduct. The term Media ethics can be called applied ethics.
Media ethics standardized the application of ethical standards and standards in
the media. Media ethics direct the following quality.

?  Content

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?  Impartiality and objectivity

?  Privacy and public interest

?  Stereotyping

?  Freedom of speech and accountability

?  Taste, decency, obscenity

?  Media ownership, control and commercialisation

?  Advertising practices

?  Regulation and deregulation, etc.



Now this is era of modern technologies and
journalism has changed so much, this is now global. One can see, listen and
ready new from others part the world very easily. Within a short of time a
journalist and news can reach all over the world and make people react the news
all over the world. Journalism means creation
and distribution of reports on the
interaction of events, facts that impact society to at least some degree. Journalism
is defined as the practice of investigation and covering of different events,
issues and trends to mass audience. The history of journalism and the
transmission of news was highly certain that time and died out with the
discover of printing press. This is all about the primary stage of journalism
since the time of 18th century. And in this 20th century
Radio, Television, and the Internet is known as journalism. We know now in this
20th century Journalism is a very common and well practiced terms worldwide,
continuously it helps us to explain the situation and all the recent events
that create negative and positive effects in our regular life, our society and
also in the world circumstance. Not only this it also developing very fast in a
number of forms and styles. There is many Journalistic strategies, different
countries journalist uses different techniques ideas and write up, to enhance
journalistic practice more perfectly. So now known with some various types of
journalism, journalism can be categorized in several types. Journalism
plays such a pivotal role in modern society, in our Globalised world Journalism
is a very essential factor. We people and our society is increasingly depends
on mean of public communication. There is a strong observation that journalists only
control the mass media but the best journalists only recognize
their role as servants of the people. In addition to
Journalism the most significant thing to understand about it is
that its entire function and it is only about is do well for the
people of a country to serve the citizen.

Journalists are often in the public eye, and their
actions affect others, so the person related to journalism should be practice
the media ethics and its sections. Journalist can make people think anything
right or wrong.  Journalism has a lofty
ideal: the communication of truth. The ideal of truth is tricky: ‘The truth
doesn’t change, but the concept of truth does.’

The truth may vary depending on individual points of
view. Modern journalism borrows from “Correspondence Theory” which states that fact/truth
should correspond to some external set of facts or observations. The pragmatist’s critique of
objectivity called to attention the question of who writes the news, and how it
is interpreted by audiences. The concept of objectivity is centred on how news
is perceived, since despite production it is viewed by a variety of audiences. News
reflects cultural values and professional norms Journalist and media house. A
important professional norm that shapes the news is the journalistic imperative
to tell a story to make a point, leading to predictive narratives on politics
and crises, etc. 


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